If you want to learn how to succeed in business and entrepreneurship, pay attention to Apple CEO Steve Jobs.
In a recent interview, Steve Jobs says, "My job is to not be easy on people. My job is to take these great people we have and to push them and make them even better, coming up with more aggressive visions of how it could be."
Jobs's Key to Business Success: Smart Innovation As CEO, Jobs introduced a line of innovations that raised the value of Apple's stock from a paltry $3.30 a share in 1997 to $94 a share just ten years later. Among these innovations:
iTunes: Network television and music are now available online
iPod: The portable music player made stocks sky-rocket
The Mac Store: Combining computer sales with one-on-one interaction has lead to more than $1 billion in sales
MacBook: If you can't beat 'em, join 'em. Die-hard PC users are converted by the thousands when the MacBook incorporated the Pentium processor
Staging a Revolution: Marketing the Mac Image Jobs emphasized the importance of aesthetics when marketing a product to the public. Robert Cringely, writing for Inc.com on America's 25 most fascinating entrepreneurs, noted Jobs's skill in product design: "He has the best taste in product design and the greatest skill at making the rest of us want to buy stuff we don't strictly need of any American industrialist, ever."
Could You Be the Next Steve Jobs? Try an Online degree in Business or Marketing If you're interested in entrepreneurship, an online degree in business or marketing can help you get the skills you need. Online degrees in business typically cover economics, administration and project management. If you think you have the charisma to be the next Steve Jobs, many online degrees offer specializations in business and information technology.
